We are super happy to have acquired the Sustainable Brand seal, a platform recognized as a UN partner for the Sustainable Development Goals; for us as a brand to be able to measure our sustainability and always grow and improve, through our love for the wild; by customers being able to practice real conscious consumption; and hopefully inspire other companies to follow the same path to achieve a more harmonious world.
The Sustainable Brand Platform (SBP) carries out assessments of fashion brands with the aim of making sustainability performance transparent to buyers and customers. After collecting and analyzing information about the brand, SBP ranks the company on a scale of 1 to 6, with 6 being the highest sustainable performance. The result is based on algorithms and records all responses on blockchain in order to guarantee the traceability and transparency of sustainable information. The platform's objective is to be a definitive tool for brands characterized by environmental, social and economic sustainability combined with high design content in fashion collections.
Mamazoo's desire with this partnership is to be as transparent as possible about its sustainable performance, understand the strong aspects that the brand already has and detect what needs to be developed. The result of our evaluation was a score of 5 and this made us extremely proud of everything that has already been done and super committed to all the possibilities that we still have to achieve.
#mamazoocuida #brandtransparency
by Anna Morikawa
